Everyone is creating content online

Whether it be a Facebook post, a tweet or photo uploaded on Instagram, users of digital platforms are always producing, sharing and consuming information online.    Digital content creation is an increasingly profitable sector. Advertisers spent US$500 million in podcast advertising alone. TikTok was named Brand of the Year for 2020, ending the year with […]

New study reveals barriers on Entry for Women journalists in sub-Saharan Africa

Read the full report here. ‘I couldn’t meet my bosses sexual wish and lower my dignity or break-up my family. I was repeatedly bullied and feared that for my own security I would almost leave my job. Misogyny is discouraging and can lead one to leave journalism’. In a male-dominated news industry, African women struggle […]

Much Ado About GPT-3

Take away infrastructure deficits, costs or lack of digital skills and the fear of technology ranks top among reasons why potential users dismiss or are hesitant about its adoption. Perhaps the media is to blame, films like The Matrix or more recently, Netflix’s The Social Dilemma that have us questioning what we really know about […]

Impact of COVID19 on East African Women Journalists

This study was supported by UNESCO’s International Programme for the Development of Communication. Executive Summary The threat posed by coronavirus has propelled journalists to the frontline as information purveyors to a world struggling to come to terms with the pandemic and its effects. Despite their central role in this period, reporters, editors, and other media workers […]

The Future is Female: Empowering African women-led startups

Women-led businesses and entrepreneurs grapple with several challenges that constrain their growth and profitability. But a woman-led public relations firm is paying it forward and offering a complimentary mentorship programme to women-led and owned tech startups in Africa.   Headquartered in the concrete jungle of New York, C Moore Media is the brains behind the […]

The Future is Female: Empowering African women-led startups

Women-led businesses and entrepreneurs grapple with several challenges that constrain their growth and profitability. But a woman-led public relations firm is paying it forward and offering a complimentary mentorship programme to women-led and owned tech startups in Africa.   Headquartered in the concrete jungle of New York, C Moore Media is the brains behind the […]

DR. YEMISI AKINBOBOLA

C.E.O & Co-founder, AWiM

Dr Yemisi Akinbobola is an award-winning journalist, academic, consultant and co-founder of African Women in Media (AWiM). AWiM’s vision is that one-day African women will have equal access to representation in media. Joint winner of the CNN African Journalist Award 2016 (Sports Reporting), Yemisi ran her news website IQ4News between 2010-14.
Yemisi holds a PhD in Media and Cultural Studies from Birmingham City University, where she is a Senior Lecturer. She has published scholarly research on women’s rights, African feminism, and journalism and digital public spheres. She was Editorial Consultant for the United Nations Security Council Resolution 1325 commemorative book titled “She Stands for Peace: 20 Years, 20 Journeys”, and currently hosts the book’s podcast.
She speaks regularly on issues relating to gender and media. In 2021 she was recognized as one of 100 Most Influential African Women.