AWiM24 : Media and Sustainability

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Awim24

Event Details

Start Date

5 December 2024

End Date

6 December 2024

Location

Dakar, Senegal

Venue

Pulllman Dakar Teranga

Status

Past

OVERVIEW

Partners:

  • Article 19 -Local Partners
  • Luminate Group – Platinum Partners
  • SkyTeam Global Meetings – Travel Partners
  • UNESCO IPDC
  • Wole Soyinka Centre for Investigative Journalism
  • MacArthur Foundation
  • UNWomen
  • African Women Development Fund
  • Fojo Media Institute
  • Media Development Investment Fund – NAMIP
  • Wits Centre for Journalism
  • PressAfrik – Media Partner
  • AFMS – Media Partner
  • WADR – Media partner
  • AMWIK – Media Partner

The AWiM24 Annual Conference was successfully held from December 5-6, 2024, at the Pullman Dakar Teranga in Dakar, Senegal. This year’s event brought together 204 participants from 23 countries, including the UK, South Africa, Kenya, Nigeria, Rwanda, Ethiopia, Sweden, Namibia, Senegal, Mauritius, Cameroon, Scotland, Egypt, the United States, Qatar, Zimbabwe, Burkina Faso, Argentina, Tanzania, Turkey, Norway, Morocco, South Sudan, and Germany.

Theme:
The AWiM24 Conference explored Media and Sustainability from three critical perspectives:

  1. Media business and financial models – Identifying sustainable pathways for media businesses.
  2. Media’s role in sustainable development goals – Including human rights, gender equality, and climate action.
  3. Emerging technologies in media – Examining the impact of artificial intelligence and machine learning on media practices.

Building on insights from AWiM23, AWiM24 emphasized developing viable media business models in Africa, diving deeper into audience preferences, especially among women, and rethinking engagement strategies to foster stronger connections. The discussions also focused on the sustainability of media as Africa approaches 2030, offering innovative and alternative solutions to challenges in the sector.

The conference reaffirmed AWiM’s commitment to driving conversations and actions that strengthen African media while aligning with global sustainability goals.

DR. YEMISI AKINBOBOLA

C.E.O & Co-founder, AWiM

Dr Yemisi Akinbobola is an award-winning journalist, academic, consultant and co-founder of African Women in Media (AWiM). AWiM’s vision is that one-day African women will have equal access to representation in media. Joint winner of the CNN African Journalist Award 2016 (Sports Reporting), Yemisi ran her news website IQ4News between 2010-14.
Yemisi holds a PhD in Media and Cultural Studies from Birmingham City University, where she is a Senior Lecturer. She has published scholarly research on women’s rights, African feminism, and journalism and digital public spheres. She was Editorial Consultant for the United Nations Security Council Resolution 1325 commemorative book titled “She Stands for Peace: 20 Years, 20 Journeys”, and currently hosts the book’s podcast.
She speaks regularly on issues relating to gender and media. In 2021 she was recognized as one of 100 Most Influential African Women.