Call for Participants: Exploring AI and Gender in African Newsrooms 

Are you a journalist, editor, or content creator working in Africa? 
Are you using or observing the use of AI tools in your newsroom or creative work? 

Are you passionate about shaping a more gender-equitable media industry

We invite participants to join a research project examining how Artificial Intelligence (AI) is being adopted in African newsrooms and its impact on gender dynamics, particularly for women journalists

What This Research Is About 
a.      This study explores how AI is reshaping newsroom practices in Africa and investigates the Understand the lived experiences of journalists, especially women journalists who interact with AI. 
b.     Examine how AI affects gender roles, editorial practices, and power dynamics in the newsroom. 
c.      Co-create a gender-sensitive AI toolkit and practical policy guidelines for media professionals. 

Who We’re Looking For 

We welcome participants from across the continent, particularly those from underrepresented regions, including Francophone, Lusophone, rural, and conflict-affected areas.  

 What Participation Involves

i. A 60-minute 1online Focus Group Discussion (FGD) via Zoom. 

ii. Share your firsthand experiences, perspectives, and challenges using or witnessing AI in your media work. 

iii. Contribute to shaping a toolkit and best practices for equitable and inclusive AI adoption in African journalism. 

Language 

a.      The discussions will be held in English

Confidentiality & Ethics 

Your participation is voluntary and confidential. All data will be anonymized in reports. A participant information sheet and consent form will be provided before the discussion. 

Why Participate? 

                                i. Help influence policy and practice on gender and AI in African media. 

                              ii. Join a network of professionals thinking critically about the future of journalism. 

Register Herehttps://bit.ly/AIandGender
Deadline: June 15 2025

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DR. YEMISI AKINBOBOLA

C.E.O & Co-founder, AWiM

Dr Yemisi Akinbobola is an award-winning journalist, academic, consultant and co-founder of African Women in Media (AWiM). AWiM’s vision is that one-day African women will have equal access to representation in media. Joint winner of the CNN African Journalist Award 2016 (Sports Reporting), Yemisi ran her news website IQ4News between 2010-14.
Yemisi holds a PhD in Media and Cultural Studies from Birmingham City University, where she is a Senior Lecturer. She has published scholarly research on women’s rights, African feminism, and journalism and digital public spheres. She was Editorial Consultant for the United Nations Security Council Resolution 1325 commemorative book titled “She Stands for Peace: 20 Years, 20 Journeys”, and currently hosts the book’s podcast.
She speaks regularly on issues relating to gender and media. In 2021 she was recognized as one of 100 Most Influential African Women.